COM 602 Strategic Communication for Non-Profit Organizations and Ministries
This course explores practical theories of communication and rhetorical persuasion as they relate to developing strategic communication strategies for non-profit organizations (NPO) and ministries. This includes, but is not limited to, community/public relations, advancement/donor relations, social media management, and event planning. These communication theories are designed to strengthen communication competencies of Christian professionals engaged with NPO and ministry campaigns. Specific ethical and legal issues governing NPOs and ministries will also be explored. (3 credits)