2020-2021 Accelerated Undergraduate Catalog

SPM 130 Sport Communication

This course provides the student with an understanding of the uses of sport communication at the professional, parachurch, and church levels. The course covers the role of communications in management, news release writing, working with and utilizing the various forms of media, the expanding use of the internet in communications and sports, crisis management, pitching stories, interviews, and ethics. Emphasis is placed on development communication, telecommunication, audio-visual communication, mass communication, sports information, public relations, and community relations. 3 credits.